University of Missouri-Rolla Awarded AT&T; Industrial Ecology Faculty Fellowship

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University of Missouri-Rolla Awarded AT&T; Industrial Ecology Faculty Fellowship

NEW JERSEY, BEDMINSTER, Feb. 28 -/E-Wire/-- AT&T; selected researchers from six leading universities, including the University of Missouri-Rolla (UMR), to receive an AT&T; Industrial Ecology Faculty Fellowship. Researchers at the University of Missouri-Rolla received a $25,000 renewal grant to support their project, "Artifact System Reengineering for Sustainable Product Development."

Industrial Ecology is a multidisciplinary field that studies industrial and economic systems and their linkage with natural systems. It also intersects with disciplines such as law, economics, anthropology, business studies, engineering, and the social and physical sciences. Other recipients of this year's faculty fellowship include Ball State University, Muncie, Ind.; Carnegie Mellon University, Pittsburgh; Leiden University, Netherlands; University of California, Davis; and University of Massachusetts, Amherst.

"I am very pleased that AT&T; has chosen UMR's project for second-year funding and look forward to a productive research partnership with AT&T; to create a framework for the design and development of sustainable product systems while considering the economic and environmental aspects of products," said Dr. Venkata Allada, Associate Professor, Department of Engineering Management at UMR.

Many experts agree that environmental regulations will not be sufficient for realizing sustainable development, and that market mechanisms and business opportunities have to be developed. Typically, the Design for Environment (DfE) approach offers product-level point solutions and does not emphasize system- level design issues.

The research team is developing a framework for the design and development of sustainable product systems while considering the economic and environmental aspects of products. They will continue to study the diffusion of eco- innovation strategies in an artifact system and extract generalizable system- level principles for efficient design of sustainable product systems network so that artifacts can adapt favorably in the presence of economic and environmental constraints.

"Industrial ecology requires that economic and environmental considerations be part of the design process," said Brad Allenby, AT&T; Environment, Health and Safety vice president. "We are pleased to support this important research at the University of Missouri-Rolla on the design and development of environmentally appropriate products."

The AT&T; Foundation established the Industrial Ecology Grants Program in 1993 to encourage academic activity in this field. Since then, the program has awarded faculty research fellowships, supported the Colloquium on Industrial Ecology at the National Academy of Sciences and a number of conferences on research in the field, and helped launch the Journal of Industrial Ecology. The program is consistent with AT&T;'s environmental and social responsibility and its support of environmental initiatives and organizations.

The AT&T; Foundation invests in projects that address a range of public concerns. It emphasizes programs that serve the needs of people in communities where AT&T; has a significant business presence; initiatives that use technology in innovative ways; and programs in which AT&T; employees are actively involved as contributors and/or volunteers. For further information, please visit the AT&T; Foundation web site at www.att.com/foundation.

About AT&T; AT&T; (www.att.com) is among the premier voice, video and data communications companies in the world, serving businesses, consumers, and government. The company runs the largest, most sophisticated communications network in the U.S., backed by the research and development capabilities of AT&T; Labs. A leading supplier of data, Internet and managed services for the public and private sectors, AT&T; offers outsourcing and consulting to large businesses and government. The company is a market leader in local, long distance and Internet services, as well as transaction-based services like prepaid cards, collect calling and directory assistance. With approximately $37 billion of revenues, AT&T; has relationships with about 50 million consumers and 4 million business customers, who depend on AT&T; for high-quality communications. AT&T; has garnered several awards for outstanding performance and customer service.

AT&T; 'Safe Harbor The foregoing are "forward-looking statements" which are based on management's beliefs as well as on a number of assumptions concerning future events made by and information currently available to management. Readers are cautioned not to put undue reliance on such forward-looking statements, which are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside AT&T;'s control, that could cause actual results to differ materially from such statements. For a more detailed description of the factors that could cause such a difference, please see AT&T;'s filings with the Securities and Exchange Commission. AT&T; disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. This information is presented solely to provide additional information to further understand the results of AT&T.;

AT&T; Environment, Health & Safety

John Heath, AT&T;, (908) 234-8579, [REDACTED-EMAIL]

http://www.att.com/foundation

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