Millions Celebrate America Recycles Day (Nov. 15) Without Even Knowing It Thanks To California Company

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Millions Celebrate America Recycles Day (Nov. 15)

Without Even Knowing It Thanks To California Company

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For Immediate Release

Millions Celebrate America Recycles Day (Nov. 15)

Without Even Knowing It Thanks To California Company

CALIFORNIA, SAN RAFAEL, Nov. 14 -/E-Wire/-- While millions of Americans observe America Recycles Day this November 15 with organized programs and local activities, millions more will join the spirit of this annual event without even knowing it.

Through their purchase of Worldwise products, nationwide customers of retail giants such as Wal-Mart, Target, The Home Depot, Kroger, Albertson's, Safeway and Kmart have saved approximately 42 million lbs. of recyclable material from our landfills so far this year. That doesn't even include the 301 billion BTU's of energy and 600,000 lbs. of greenhouses gases saved at the same time.

"Buying recycled" is a primary mission of America Recycles Day and perhaps no one is making that easier and more desirable than Worldwise, Inc., a California-based environmental consumer products company. Worldwise has quietly amassed one of the largest â and most successful -- brands of recycled products on the mass market simply by making their purchase an easy, logical choice for consumers.

"Our products come home with the average consumer because they work as well or better, look as good or finer and cost the same or less as competitive big-name brands." said Aaron Lamstein, president and CEO of Worldwise. "The fact is, once price and quality are equalized, consumers naturally tend to choose the product that represents a better choice for our environment," he said.

Worldwise products include the indestructible and elegant EcoPlanterâ¢ made from recycled stretch wrap, the problem-solving Cat Scratcher made from recycled corrugated cardboard, and the safe and natural WiseWoodâ¢ Firelog made from compressed, reclaimed wood surplus. Each of Worldwise's many innovations debunk the myth that recycled products are expensive, ineffective and funky.

Consumer education is an extension of the Worldwise mission and product line. The Worldwise web site www.worldwise.com also offers consumers a huge range of information on recycling and sustainable living.

"Our products represent the future of recycling, which is all about finding innovative and competitive solutions to familiar waste problems," said Lamstein.

"Finally, consumers can celebrate the spirit of America Recycles Day every day at their favorite stores."

Worldwise is guided by the principle of sustainability: meeting the needs of the present without compromising those of the future. We contribute to this global goal by developing useful products that enhance sustainable living. Please visit our web site at www.worldwise.com to learn more about our products and environmental issues. Or contact us at Worldwise, Inc., Dept. 52, Post Office Box 3360, San Rafael, CA 94912-3360.

http://www.worldwise.com

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